About Us
For more than 30 years, Designing Women has been helping homeowners create beautiful, functional spaces that truly feel like home.
Founded and still personally owned and operated by Shelley Herod, Designing Women has built its reputation on thoughtful design, attention to detail, and exceptional client relationships throughout Woodstock and the surrounding North Georgia communities.
Shelley believes every home should reflect the people who live there and not just follow the latest trends. Whether you’re redesigning a single room or transforming your entire home, she works closely with you to create interiors that are both beautiful and practical, balancing classic design principles with your unique style. The result is a home that feels current today while remaining elegant and relevant for years to come
and not one that quickly feels dated as trends change.
With decades of experience, trusted industry relationships, and a passion for helping clients love where they live, Shelley thoughtfully guides every stage of the design process—from concept and material selection to furnishings and finishing touches.
Every project is approached with the same commitment to creating spaces that are welcoming, functional, and built to stand the test of time.
Beautiful interiors. Thoughtfully designed. Timeless by nature.
Our Promise
We’re committed to creating elegant, timeless interiors while making the design process enjoyable, collaborative, and stress-free. From the first consultation to the finishing touches, every detail is thoughtfully planned to create a design that’s as functional as it is beautiful and somewhere you’ll enjoy today and still love years from now.
From design consultations and room refreshes to complete home transformations and holiday decorating, Designing Women is ready to help you create a home that’s beautiful, functional, and uniquely yours.